Using Analytics to Drive Business Benefit

Many large enterprise organizations are investing in environments that are powerful and data rich. These can be further leveraged and made accessible for Citizen Data Scientists – power users, who build and use advanced analytic models, but whose primary function is within the business.

How do you identify potential candidates with the aptitude and interest to combine technical know-how, statistical literacy, and business expertise? And how do you grow and support their capabilities through an empowerment program?

In this short video, Thorogood consultant, Liz McCreesh, answers these questions and explains how you can develop your own community of citizen data scientists.