The firm grew steadily for fourteen years, with word of mouth attracting new clients and new graduates to the staff. By 2001, the firm was solidly established, with an enviable client list, a sound technology base and fifty staff. The management task had grown, and a cadre of young potential managers needed a challenge to stimulate further development. The partners decided to pursue an accelerated growth strategy providing opportunities for the development and reward of managerial talent.

The firm has since expanded with operations in London in the UK, Princeton in the US, and Bangalore in India. Growth targets have concentrated attention on the ability of consultants to win business, to delight clients, and on work standards, which have to be exemplary at all times. A demanding place to work, the firm is stimulating and the rewards commensurate. Salary and share options are awarded in line with performance.